He was born in Halifax and has a plant in Bradford. His company is planning to build a £4m anaerobic digester and has begun work on a 10MW biomass plant in Aberdeen
So maybe he sees the Odsal site as a potential place for Bradford to have one of these digester or biomass plant things. After all recycling is high on the agenda for both environmental and political reasons. Maybe saving the Bulls and buying the land can boost his company further. The money he would make using that land would fund the Bulls without him having to dip his hand in his pocket. Saying that the interest on his £360million would probably fund the Bulls and leave him some cash left over