Re: SALFORD RED DEVILS...... : Mon May 20, 2013 2:00 pm  

Chico wrote:

I
I don’t quite get the advantage of the Kooga deal. I’m not aware of the specifics but from the bits and pieces I’ve heard there doesn’t seem to be many preferential factors over going down to the Adidas warehouse and setting up some kind of trade deal.

Salford Red All Over may be able give an insight on that?

Re: SALFORD RED DEVILS...... : Tue May 21, 2013 1:40 am  

The Black Cat wrote:

Salford Red All Over may be able give an insight on that?

Hmmm tough one especially as I'm now somewhat "out of the loop" but I'll say this first and foremost I know Adidas (UK) couldn't give a xxxx about Rugby League, whether that is down to the tiny sales volume or the fact the head of sports marketing is a former Leicester Tigers captain.

Merchandise/replica has changed massively over the last few years, certainly where adidas are concerned they now go for a partnership kind of thing whereas in the past they paid big money to be "official club sponsor" these partnerships (for want of a better word) are basically where "the brand" becomes official kit supplier or in other words no sponsorship exchanges hands and the club basically becomes retailer for the wholesaler. makes commercial and economic sense. Adidas's first venture was Derby County but now there are loads throughout the divisions including off the top of my head Stoke Sunderland and Swansea in the premier League. Before anyone says Chelsea they don't count as they receive vast amounts of money to wear adidas Ala Real Madrid Bayern Munich Ajax Benfica International clubs Etc.

Just to point out in simple terms adidas's non interest in RL. Last year they dropped Liverpool FC as the return on there investment was no longer "acceptable" as a result LFC now wear an American brand (Warrior) probably down to the owners Fenway but no longer worthy of Adidas's sponsorship.

Adidas's most recent RL involment was Wigan some eight to ten years back. but even that was down to getting their name splashed across one of the stands at the then JJB. There current involment is in RU and is the highly publicised British and Irish Lions touring side a deal going back to at least S.A. 1997.

So it's safe to say I don't see them sending a couple of boxes from Trafford park to Barton via the far east.

In response to Gaz's post I guess the benefits of a Kooga/Kukri/ISC type deal are dependent on the sales volumes they expect as opposed to a sporting giants expectations. As for the trade deal it would become an "Account" a bit like an independant sports shop, the only down side of that is the sports shop orders from the available catalouge of seasonal manufactured goods and Salfords would be "bespoke" requiring design, marketing, account manager, supply, and all the associated logistical/shipping involved.

A non runner and maybe "Impossibe is something"

Re: SALFORD RED DEVILS...... : Tue May 21, 2013 2:05 am  

Just to add it's not always about the £ bottom line as in footballing terms Liverpool FC consistently outsold Chelsea FC product wise by roughly three times, however Chelsea were returning more in exposure over the last few years by simply being more successful ie as winners, as proven as recently as last week with a global (ish) audience watching them lift the eufa cup.

Adidas will hope Bayern add to the fact they also sponsor the likes of the current European and World Cup winners, thats the kind of associations they like to mix it with, not to mention events like the Olympics and team GB, and worldwide famous individuals e.g. David Beckham.

Re: SALFORD RED DEVILS...... : Tue May 21, 2013 7:49 am  

Does anybody think an approach to a big fashionable sportwear brand like Nike would be a good move? I appreciate there may be far better kit deals out there but I'm sure it would help raise the clubs profile and make the club appear more attractive to potential young supporters? If you think about the new Red Devils branding for 2014 i'm sure the shirt would appeal to many Manchester United supporters, especially with the shirt being red and the same sportwear brand.

Re: SALFORD RED DEVILS...... : Tue May 21, 2013 10:14 pm  

I hope we get rid of Kooga after the deal expires barring the special edition home shirt for the last year at The Willows their stuff has been pretty mundane, realistically we could hope for Puma as they have been quite active in RL and will catch the eye I agree with other posts about kit manufacturers if people see a known brand on our shirt it will attract their attention (especially the younger generation) might not put backsides on seats but can only be a good thing. Tbh I think if we do get a new deal it will be ISC as they seem to be monopolizing the league.

Re: SALFORD RED DEVILS...... : Wed May 22, 2013 12:26 pm  

Canterbury could be worth a look, they do Sale's gear as well as England RU and they've got the Bulldogs, Warriors and Queensland in RL.

New club logo? : Thu May 23, 2013 8:54 pm  

http://www.blingcheese.com/image/code/6 ... l+logo.htm I came across this above I think this is the type of look we should be going for not a cartoony type like we had in the early nighties. I'm sure someone with photoshop skills could take this and incorporate Salford Rlfc into it?

http://www.blingcheese.com/image/code/6 ... l+logo.htm I came across this above I think this is the type of look we should be going for not a cartoony type like we had in the early nighties. I'm sure someone with photoshop skills could take this and incorporate Salford Rlfc into it?

Re: New club logo? : Thu May 23, 2013 9:15 pm  

Sorry, that's awful.

Re: New club logo? : Thu May 23, 2013 9:19 pm  

Not that it's any of my business as I'm not a Salford fan, but I've always found the devil with the tash/goatee combo a bit weird!

I'm thinking you need some kind of badass looking beefcake of a devil personally (this is rugby after all).
Something like this dude:


Rather than this fella:

Re: New club logo? : Thu May 23, 2013 9:26 pm  

TheButcher wrote:

Sorry, that's awful.

In your opinion yes? What would you go for? I can safely say it won't be the stickman devil or a big white S some of the old timers are asking for?