Part of an article from Yorkshire Live "Depending on who you ask, you'd be led to believe IMG have countless areas that should be their first priority. In truth, there are several lines of work all taking place at one time. Renaming Super League is one topic of conversation, the next TV deal is another. They have kept their cards close to their chest, but what is apparent is that turning players into household names is a priority."
Not sure Keenan as managed to that, but he will have raised his profile, from his short appearance on Love Island. Lammy reckons he has been working on his tan line around his "Budgie Smugglers".
In my opinion the other player who is ideal for further media exposure is Lachy Lam, eloquent and a developing talent (He can string a sentence and a pass together).
