Actually, Liverpool's spending has been anything but balanced. If you look at the various charts, there are only the two billionaire clubs City and Chelsea who have outspent them and there is something like a £130 million difference over the last 8 years between bought and sold. Your net spend after deductions for sales is the third highest in the league. You've overhauled your squad every year and brought in too many average rubbish players instead of planning a long term improvement by buying two or three very good players, that's your problem.