OT The Championship : Wed Mar 23, 2011 10:28 am
The major problem with franchising seems to me that it only tackles half the problem. All of the benefits of licensing are geared to the teams in SL. What really do the lower league clubs gain from this system? The answer is pretty much nothing.I appreciate the introduction of Thursday night SKY games and the Co-operative as the competition sponsors but so much more could be done.
So If I was the Chief Executive of the RFL here is what I would propose...
I would look at the unbalanced funding of the three divisions.
Somehow an extra £100k - £200k should be allocated to the Championship clubs with a smaller but relative amount allocated to the Championship one clubs. Whether that comes from the RFL profits, greater allocation of the money from SKy. That would be the first clear objective.
Let's work on £100k which is still relatively small potatos compared to the amount given to the SL clubs. The funds would be placed into a development pot and not handed directly over to the club.
I would then appoint a club development officer to the divisions. This person would have the one solitary aim of developing these clubs.
Each club would be expected to prepare a business evaluation document in which they should highlight the current situation in the principle areas of the club i.e. Finances, Stadia, Youth, attendances etc etc.
It would then be the job of the development officer to work with the club in terms of agreeing the best allocation of the funds.
For example Barrow could receive the money to develop Craven Park, Halifax could receive the money to spend on marketing, Leigh could receive the money to spend on their academy, Fev could receive money to look at ways of increasing business invesment etc etc
Whichever area is agreed between the Dev officer and the club. The Dev officer should also be in a position to provide expert advice and guidance. I would also expect them to feedback to Redhall towers on the general wellbeing of the two divisions.
I would also look to make someone at a high level within the organisation accountable for developing these two divisions. Someone like Ralph Rimmer or Nigel.
There would be a yearly evaluation of how the money has been spent and the effect it has had but the ultimate aim would be to help develop each and every club.
Maybe there is not a lot that could be done in a year with that amount of money? I don't tknow? But year on year I would be looking for a gradual improvement so that in a time Barrow have an adequate ground and can then start to spend their money on increasing attendances, Fax are getting crowds of 3k or more and look to introduce an u18 side, Leigh have a good youth structure and look to increas their attendances etc etc.
These funds could not be used as a complete replacement of the clubs current outgoings in these areas but as a supplement.
There would also be a clear stipulation that It could not be spent on playing or coaching staff or that funds from these other areas are diverted to the playing side of things.